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Grensoverschrijdende crisiscommunicatie – een ongeluk zit in een klein hoekje

Business-Knowhow, DNHK-NetwerkDoor Hendrike Oostenhof20/05/2020

In welk land je je ook bevindt, crisiscommunicatie vergt ten allen tijden veel ‘Fingerspitzengefühl’. In dit artikel legt Anne Nicolaides van DNHK-lid Wisse Kommunikatie uit op welke nuances je als bedrijf moet letten om in Duitsland en Nederland de juiste snaar te raken met jouw crisiscommunicatie.

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